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LATEST BLOG POSTS

CRM means time to work smarter (and harder) As well as providing you with much more clarity, using a CRM system also frees up valuable time because it makes you hugely more efficient. What could that extra time mean for you in practical terms? Here are some suggestions: You could implement a new, proactive marketing campaign targeting certain prospects in your database (the analytics in [...]

Finally an easy way to ID marketing ROI Marketing is a significant cost in most companies. It’s something that has to be done, but whether it’s paying off in terms of ROI is not always easy to determine. Using a CRM system like Results Freak makes the marketing team’s life much easier. Not only do the powerful analytics increase marketing effectiveness, the wealth of [...]

So much more than customer information People who are new to CRM may think it’s just about collecting customer information in the same place. IT’S NOT! Well, it’s part of it. But what really excites people is how CRM enables them to do their jobs. It’s not a resource, it’s a tool – like email, or a mobile phone. A CRM system [...]

The signs that you’re ready for CRM Today’s CRM systems are such good value that you’d be wise to get one as early as you can. Unfortunately in the real world, people don’t tend to seek a solution until their problem is getting too big to ignore. Here are some of the classic signs that you need a CRM system. Your ability to [...]

Stay in touch and reap the rewards It’s much easier to sell to an existing customer than to go out and land a new one. Despite this being an unchallenged truth in the world of marketing, can you put your hand on your heart and say you’re doing all you can to ensure repeat business? You’re not alone. Time pressure. Resource pressure. The sheer [...]

Great news: Results freak now works with Twitter Ever wished that your CRM system and Twitter could be completely integrated?  Wouldn’t it be great to track certain tweets and twitter relationships, and then compare that information with some of the other essential data you have in your business?  And how about identifying new people who are tweeting about you or your business?  Shouldn’t [...]

Why software as a service means all gain no pain Once if a small business wanted to run software they had to buy it, maintain it, troubleshoot it, and more. That was then. Software-as-a-service means those burdens are a thing of the past. Today the big issue is simply a matter of deciding which service to buy in. No more spending money on hardware to run your [...]

Creating a transparent, efficient sales team Ever worked in a sales team where one person poached all the good clients? Or where two or three sales people would aggressively go after the same opportunity? It’s not good for morale. And it’s not a good look with the customers. How do you stop it happening? Strong systems and transparency are a big help. In [...]

Results Freak – finding your way around … You are probably reading this blog post because you’ve made an enquiry to us about Results Freak. One of the team will be making contact with you very soon to answer any questions you have. In the meantime, if you’re the inquisitive type, you might want some further information. The good news is, there’s plenty available. Firstly, [...]

Keeping track of your business activities In any business, conversations are happening all the time – sometimes simultaneously – with prospects, clients, contacts and suppliers. So as businesses grow and expand, it can become increasingly difficult to know who has spoken to whom, what has been said, and the timeline of conversations. This is where Results Freak can help in more [...]