Posts Tagged ‘customer relationships’
CRM means time to work smarter (and harder)
As well as providing you with much more clarity, using a CRM system also frees up valuable time because it makes you hugely more efficient.
What could that extra time mean for you in practical terms? Here are some suggestions:
- You could implement a new, proactive marketing campaign targeting certain prospects in your database (the analytics in Results Freak will help you here).
- You could upsell to your existing customers (again Results Freak will help you identify the most likely candidates and their needs)
- You could use your time to focus “on” the business instead of “in” the business, developing new strategies or special projects for example.
- You could bring in new staff or train up existing ones to take on some of your roles – confident that the CRM system makes it easy for staff to follow processes, and for you to maintain an overview of what’s happening.
- Finally, of course, you could simply relax, safe in the knowledge that you’re managing your customer relationships well (in fact, your systems are probably in the best shape ever).
Now that sounds like a great idea!!
Keeping track of your business activities
In any business, conversations are happening all the time – sometimes simultaneously – with prospects, clients, contacts and suppliers. So as businesses grow and expand, it can become increasingly difficult to know who has spoken to whom, what has been said, and the timeline of conversations. This is where Results Freak can help in more ways than one.
Results Freak allows emails, calls and meeting notes to be tracked as they happen, and to remain on record, forever. Anyone can access details of all the interactions your business has had with a contact. If you were able to track conversations in this way, what impact could it have on your business?
With Results Freak you can be sure that you’re not interrupting an important conversation between a colleague and prospect. With the Outlook plugin, you can track emails and calls which will automatically be shared with the right colleagues.
To see exactly how this works, watch the video above.